It's been ONE YEAR since the inception of ShoeBaker! I have experienced so much growth and support it's crazy. While many people understand my concepts and approach there are others who don't--which is okay. But, I want to take this opportunity to fully introduce my approach to the sneaker customization culture.
Like any artist one of my greatest obstacles as a creator isthe void between what is and what people perceive my work to be.
I utilize many materials and textures in my creative approach that, for some, can be off putting. One material that I frequently incorporate in my creative design is resin. I love using resin because it provides texture and depth to the art. At first glance, when using resin it appears that the shoe is covered in a wet, sticky material, but when you touch it the shoe is dry. This creates a multi-sensory experience that takes it from a simple shoe to an artistic journey.
Am I wrong for pushing boundaries? Absolutely not! Why not go beyond oversaturated swaps of color-ways and patterns? What originally set sneaker customizers apart was our authentic creativity. Have we settled for repetitive silhouettes with slight tweaks and variations?
That's for you to decide, but one thing is for certain: "Big Brand" has cultivated a lack of creative depth in sneaker culture. As creatives, we cater to people who follow the hype instead of blazing a trail of our own authenticity.
I believe that as long as theinfinite game is still in play the boundaries should continue to expand beyond what we know to be the defined reality of sneaker customization.
But, Why Though
The sneaker customization community is so much more than hype. We have the passion and influence to change the sneaker game. And guess what? We don't have to compete with each other. There is more than enough opportunity for all of us to eat without devouring each other in the process. My hope is that, as the sneaker community, we begin to celebrate the art of what we do while choosing to ignore the hype.
I did not come to fit into the culture of shoe customizing: I came to disrupt it. 👟 👨🏾🍳